Broadway at the beach

Broadway at the Beach is a vibrant entertainment complex in Myrtle Beach, South Carolina. It has a wide variety of attractions for visitors, including stores, restaurants, clubs, theaters, and amusement rides. Broadway at the Beach is a famous tourist and local destination due to its lively atmosphere and entertaining activities.

The iconic Lake Broadway, which spans 23 acres and is surrounded by dozens of shops, restaurants, and attractions, is at the core of Broadway at the Beach. You can wander along the promenade, ride the enormous Ferris wheel, or eat at one of the many waterfront restaurants.

Broadway at the Beach includes over 100 specialty shops, ranging from big national brands to unique local boutiques, for individuals who enjoy shopping. With over 20 eateries to select from, foodies will be in ecstasy at Broadway at the Beach. Whether you're wanting seafood, steak, or international cuisine, you'll find something to fulfill your hunger.

How to explore Broadway at the Beach?

  • Broadway at the Beach is home to over 100 shops, from major brands like Victoria's Secret to smaller boutiques offering unique souvenirs and gifts. You'll find everything from apparel and accessories to home decor and specialty foods to shop for.
  • With over 20 restaurants, Broadway at the Beach is a foodie's paradise. Enjoy waterfront dining at places like Landry's Seafood House, Jimmy Buffett's Margaritaville, or the Hard Rock Cafe or indulge in Italian cuisine at Capriz Italian Feast. You can also sample Mexican dishes at Senor Frog's or try something new at the Brazilian steakhouse called Rioz Brazilian Steakhouse.
  • This neighborhood has several theaters offering a range of entertainment options. Catch a movie at the Broadway 16 Cinema, enjoy live comedy at the Carolina Comedy Club, or see a musical or play at the Palace Theatre.
  • Explore underwater worlds at Ripley's Aquarium. You can see over 10,000 sea creatures from around the world, including sharks, stingrays, and sea turtles. Don't miss the chance to walk through the Dangerous Reef tunnel, where you can get up close with some of the aquarium's most fearsome inhabitants.
  • There are plenty of activities for kids and families to enjoy at Broadway at the Beach. Hop on the giant Ferris wheel, challenge each other to a round of mini-golf, or let the little ones run wild at the Dragon's Lair Fantasy Golf playground.
  • For thrill-seekers, there are several amusement rides to try, including the Speed Boat Ride, the Wave Rider, and the Soaring Eagle Zipline. If you're looking for something a bit tamer, take a leisurely ride on the carousel or the train.
  • Broadway at the Beach comes alive at night, with several lounges and clubs offering live music, dancing, and drinks. Check out places like Club Oz, Froggy Bottomz, or Malibu's Surf Bar for a fun night out on the town.

Broadway at the Beach: Myrtle Beach's Premier Entertainment Destination

Broadway at the Beach is a sprawling entertainment complex that spans 350 acres and offers a mix of shopping, dining, entertainment, and attractions. It is conveniently located in the heart of Myrtle Beach, just a short distance from the pristine shores of the Atlantic Ocean. With its picturesque setting, beautifully landscaped walkways, and inviting lakeside views, Broadway at the Beach provides a vibrant and welcoming environment for visitors to enjoy.

  1. Shopping Galore: Retail Therapy for All - Broadway at the Beach is a shopper's paradise, featuring a wide array of boutiques, specialty shops, and brand-name stores. Whether you're searching for fashion, accessories, souvenirs, or unique gifts, you'll find it all within the complex. From well-known retailers to charming local shops, Broadway at the Beach offers a diverse shopping experience that caters to every taste and style.
  2. Culinary Delights: A Food Lover's Paradise - Food enthusiasts will delight in the dining options available at Broadway at the Beach. From casual eateries to upscale restaurants, there is a culinary experience to satisfy every palate. Indulge in fresh seafood, savor authentic Italian cuisine, or enjoy classic American dishes. With a wide range of international flavors and local specialties, Broadway at the Beach ensures a memorable dining experience for all visitors.
  3. Entertainment for All Ages - Broadway at the Beach offers an abundance of entertainment options that cater to visitors of all ages. Families can enjoy attractions such as Ripley's Aquarium, WonderWorks, and the Legends in Concert theater, where talented performers pay tribute to music legends. Adventure seekers can try out exciting activities like helicopter tours, mini-golf, or zip-lining. From virtual reality experiences to escape rooms and interactive museums, Broadway at the Beach guarantees non-stop fun and excitement.
  4. Nightlife and Live Music - As the sun sets, Broadway at the Beach transforms into a vibrant hub of nightlife and live music. Take a leisurely stroll along the waterfront boardwalk, visit one of the lively bars, or enjoy live music performances at various venues. From energetic dueling piano shows to live bands playing your favorite tunes, there's always something happening at Broadway at the Beach after dark.
  5. Special Events and Festivals - Broadway at the Beach hosts a variety of special events and festivals throughout the year, adding an extra layer of excitement to your visit. From seasonal celebrations like fireworks displays on the Fourth of July to holiday events, concerts, and food festivals, there's always a reason to come back and experience something new at Broadway at the Beach.

Tips for Visiting Broadway at the Beach

  • Plan your visit: It offers a plethora of attractions and activities, so it's advisable to plan your visit in advance. Check the opening hours of your preferred attractions, make dining reservations if needed, and create an itinerary to ensure you can make the most of your time at the complex.
  • Wear comfortable attire: Broadway at the Beach involves a lot of walking, so wear comfortable shoes and dress appropriately for the weather. Consider bringing sunscreen, hats, and sunglasses during the warmer months.
  • Parking and transportation: This place provides ample parking spaces, both open-air and covered, for visitors. Additionally, there are convenient shuttle services available to transport guests to and from the complex.
  • Stay hydrated: With the activities and excitement, it's important to stay hydrated. Carry a water bottle with you and take breaks to rest and refresh.
  • Enjoy the ambiance: Take the time to soak in the lively atmosphere and scenic surroundings of Broadway at the Beach. Pause to admire the lake views, relax by the fountains, and enjoy the vibrant energy that fills the air.


Broadway at the Beach is a vibrant and dynamic entertainment destination that captivates visitors with its diverse attractions, exciting entertainment options, and lively atmosphere. Whether you're seeking shopping, dining, family-friendly activities, or nightlife, this sprawling complex has it all. From the moment you arrive, you'll be immersed in a world of fun, adventure, and memorable experiences. So, plan your visit to Broadway at the Beach and prepare for a remarkable journey into the heart of Myrtle Beach's premier entertainment destination.

Frequently Asked Questions:

Q. What is Broadway at the Beach?

A: Broadway at the Beach is a shopping, dining, and entertainment complex located in Myrtle Beach, South Carolina. It features over 75 restaurants, shops, attractions, and nightclubs, as well as events and activities throughout the year. 

Q. What are the operating hours of Broadway at the Beach?

A: The operating hours of Broadway at the Beach vary depending on the season and day of the week. Generally, it is open from 10:00 am to 9:00 pm.

Q. What are the popular attractions at Broadway at the Beach?

A: Broadway at the Beach is home to many popular attractions, including the Ripley's Aquarium, WonderWorks, Hollywood Wax Museum, and Myrtle Waves Water Park. Other popular attractions include Legends in Concert, Broadway Grand Prix, and the Pavilion Nostalgia Park.

Q. Is there any parking available at Broadway at the Beach?

A: Yes, there is plenty of parking available at Broadway at the Beach. There are over 5,000 free parking spaces, as well as valet parking and preferred parking options for a fee.

Q. What are the dining options available at Broadway at the Beach?

A: Broadway at the Beach offers a wide variety of dining options from fast food to fine dining. Some of the popular restaurants include Hard Rock Cafe, Wahlburgers, Dave & Buster's, and Paula Deen's Family Kitchen. There are also many bars and nightclubs, such as Senor Frog's, Fat Tuesday, and Broadway Louie's.

  • imageDuration Required
    2 hours

Address of Broadway at the beach

1325 Celebrity Cir, Myrtle Beach, SC 29577, United States

Opening & Closing time of Broadway at the beach

  • Monday
  • Tuesday
  • Wednesday
  • Thursday
  • Friday
  • Saturday
  • Sunday

Explore More